Lori Landes, owner of West Coast Vibes. (Photo by Kelsey Kruzich)
Dallas may be far away from the West Coast, but it’s managed to pick up some of the quintessential California style.
Lori Landes’ beachy, edgy boutique West Coast Vibes took the place of an old 1930s movie theater in Snider Plaza in October 2016. For Landes, a Highland Park mom with two sons at Highland Park High School and three younger kids, opening the store has been a labor of love.
“I want the [clothing] to be comfortable and still be fashionable,” Landes said. “Nothing in Dallas has been this edgy and this sort of feel.”
West Coast Vibes sells a lifestyle, with trendy apparel for men, women, and children, from brands of a certain ilk — Alo, J Brand, Toms, Spiritual Gangster, good hYOUman. Brand names are featured on wooden signs in the shape of surfboards. The shop is decorated in bright colors and hashtags.